Jerome's Furniture - SEO Campaign Case Study

1400% Increase In Non-Branded Traffic!

THE COMPANY:

JEROME’S FURNITURE (WWW.JEROMES.COM)

Founded in 1954, Jerome's Furniture is a family owned and operated business headquartered in San Diego, CA with six showrooms and six clearance centers located across Southern California, and an ecommerce website providing avenues for consumers to enjoy online furniture viewing and buying.  

THE PROBLEM:

MINIMAL ORGANIC SEARCH PRESENCE

When Jerome’s came to Best Rank, Inc. they had a dominating local brand presence, but were lacking non-branded keyword traffic (e.g. "San Diego Furniture"). They needed to capture customers during their initial research phrases in order to increase awareness and revenue.

THE SOLUTION:

SEARCH ENGINE OPTIMIZATION

Using SEO best practices, Best Rank optimized the client's website with the use of title tags, meta description tags, on-page content, H1 tags, alt image attributes, and more. After the on-page optimization was complete, Best Rank turned to increasing Jerome’s backlink profile with various strategies including article marketing, press release marketing, guest blogging, and more.

THE RESULTS:

1400% INCREASE IN WEBSITE TRAFFIC!

“Best Rank provided us with quick and effective results, greatly increasing our website’s traffic and visibility!” - Jim Navarra

 

 

To put it simply, Best Rank increased Jerome’s non-branded Google traffic dramatically. Over the course of 2 years, Jerome’s non-branded Google traffic saw a 1400% increase with a 10% average increase each month.

Highlighted Rankings

San Diego Furniture

1

San Diego Furniture Store

1

Home Office Furniture San Diego

3

San Diego Bedroom Furniture

2

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