Last year I talked a little about the semantic web and how I think search might change as a result. I've been getting the feeling that as the web evolves, search is moving towards being more semantic in nature, allowing people to find what they're looking for more intuitively with less effort.
Nielsen has just released the latest search market statistics that clearly indicate Google dominating the search market in December 2009. Google received 67% of the 9.9 bill searches conducted in December.
This week I've put together an info graphic featuring the Google/Yahoo! rivalry (which is now over 10 years old) in terms of most expensive acquisitions.
Yahoo! Inc. was incorporated in 1994 and like Google, it started as an internet search engine but soon grew into a multi-faceted Web portal. It began acquiring other companies in 1999 in order to expand the range of its services.
At least once per week I get approached by a potential client who wants us to run a pay for performance search engine optimization (SEO) campaign for their site. I always entertain the idea and I usually try to figure out a model that would make sense for both parties. However, most of the time we decline to take these types of deals…even though the potential upside is huge.
It appears we're seeing some fundamental changes in the way Google determines web page relevancy and ranks organic search results. Some well known search marketing minds have alerted us and have picked up on the new trend.
I use search engines on a daily basis. Actually more like every hour, sometimes every few minutes of the day whether it's research, testing, fun, etc. I mean search is what I do! And it really gets me thinking: what is the future of search? How long will people rely on classical keyword search engines to find the information they're looking for? Are there other, fundamental areas of the web waiting to be discovered? And how can we take advantage of the coming changes?
A few days ago (Thursday, June 26th), Iccan announced they approved a recommendation put forth by it's stake holders that would allow businesses to purchase or even resell new, custom top level domain names.
I just had to write this post about the explosive growth in the online advertising space. It seems our market is growing very fast even in these times of uncertainty.
I was setting up a new analytics account today when I noticed something funny in the Google Analytics Tracking Code page: Google now has a brand new analytics code that fixes the annoying warning message you get from your internet explorer browser when a secure page is requested using an analytics code that is non-secure. The new code will refer to either the http or https protocol to match the web page's protocol from which it was called.
Big news in the search industry...Google has finally updated their PageRank system. It's been a long time since the last update. There was a lot of speculation on when this was going to happen; many "experts" were banking on July and Aug 2007...that didn't happen. Sep 2007 was a popular guess...nope. So, then comes late Oct and all of the sudden the PageRank changes.
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