I love the ampersand. I prefer to use it whenever possible, but hitting SHIFT+7 isn’t always as convenient as typing out the word “and”. However, there are some great uses for that lovely little logogram, and not just for saving two more characters in your title tags. In Excel, the ampersand is a very useful tool, but shouldn’t be confused with the “AND” f...

Here are the top search engine marketing news stories of the week: The Must Reads Google's Affiliated Page Link Patent User behavior in SERPs. Eye tracking study July 2010 The Rest Test: Google Updating Search Results As You Type How are sitelinks generated? Robots.txt Recruiter: Daily Mail Uses Robots.txt File To Find SEO Some Clues On Making Unique Content F...

Buy Your Domain Name Google has a love affair with domains that are keyword rich.  Buy yourname.com, place a basic bio of yourself on it and point a few links from other properties you own. Within a few weeks the domain name should be ranking relatively well. If the .com domain name is not available then try to buy other TLDs (.info or .biz). If all of the TLDs are taken then buy a domain wi...

Whether you are trying to complete a simple task or a complex project, you will probably find a need for organization at some point. One of the first things to organizing is getting to know yourself a bit better to gauge where your strengths and weaknesses are. Being aware of where you might fail to complete a specific task will help you change your strategy to try and compensate for that pot...

Here are the top search engine marketing news stories from the past few weeks: The Must Reads The 5-Minute Conversion Health-Check Scorecard Behavioral Re-Targeting – Good or Bad for the Web – Sam vs Paddy The Best Social Media Presentation I’ve Seen Yahoo Site Explorer Migrating Into Bing Webmaster Tools & More Why The Google AdWords Keyword Tool S...

Word Clarification There are many confusing words in the English language, as well as a variety of similar spellings and pronunciations of words that have different meanings, uses, or parts of speech. Some of these terms are homonyms, while others are just so similar that even English teachers have to pause or use a pneumonic for guidance. Here are a few of the more confusing terms of our time....

With just 30 critical bugs to go Drupal 7 is nearing completion and is shaping up to be the most elegant (powerful yet simple) version yet.  While not officially released just yet and possibly a few months to go until we see a solid release candidate, Drupal 7 is already looking very good. Here is a quick video on my first impressions of the Drupal 7 alpha 6 release: Here are some p...

And so...it begins!  Yahoo has already started to serve up Bing's organic results for some searches, and now the time has come for Yahoo! Search Marketing and Microsoft adCenter to combine their paid search services and results as well.  Beginning in October 2010, Yahoo will begin walking advertisers through the step-by-step process of moving their campaigns to Microsoft adCenter, which...

Here are the top search engine marketing news stories of the week: The Must Reads 44 Local Link Building Queries for Citation Prospecting and Opportunity Analysis Google Now Lets Businesses Respond To Reviews On Places The Rest Link bait: Half luck, half skill, half something else Bing Shopping Now Free To Merchants Three Ways to Create a Better Performing Website (...

Best Rank Moves! Wednesday was a very exciting day for all of us here at Best Rank: moving day! Due to our loyal clients (you!) and our hardworking team (success!) over the past year, we have moved to a new, larger office up the street. With our extensive services, expanding client base, and ever-growing staff, making the move to a larger and more professional space was necessary to better serve...